Marlin Business Services Corp.

Through its principal operating subsidiary, Marlin Leasing Corporation, Marlin Business Services Corp. provides equipment financing solutions nationwide, primarily to small and mid-size businesses. We finance over 100 categories of common-use commercial equipment to our end user customers, including copiers, certain commercial and industrial equipment, security systems, computers and telecommunications equipment. We access our end user customers through our existing network of independent commercial equipment dealers and through direct marketing efforts to our end user customers. We deliver convenient and flexible equipment financing with a focus on flawless execution and excellent service.

Since 1997, Marlin has extended $4 billion in financing by providing tailored financing programs. Marlin’s value proposition is centered around providing excellent service and delivering on commitments made to equipment suppliers and their customers.

Marlin is a direct lender, providing financing to businesses so they can acquire new equipment and technology while preserving capital.

Job Description
Responsible for all web and email marketing workflow. This includes Marlin website(s) updates, on line tools, landing pages and email marketing communication plan. Responsible for creating email marketing campaigns to promote our services to customers and prospects. Determine target audience, devise and launch campaigns to generate business for Marlin.

SPECIFIC RESPONSIBILITIES
Web Design

Create and manage pages & content to Marlin Websites
Create new landing pages- to coincide with marketing campaigns
Create banner ads which promote the Marlin’s brand or financing services.
Upgrade current design and flow to multiple landing pages.
Create web content for Marlin’s larger, national account customers
Manage and distribute all leads via website and distribute to sales team

Email Marketing Channel

Design and develop email messages to customers – creative & content
Manage email platform and costs
Track key stats/ results – opens/ click-throughs/ responses
Launch, create, rotate email messages to customer base- several per week
Experience with Marketo marketing platform a plus
Increase email address database – new addresses of current customers plus offset un-subscribes
Maintain Email marketing channel calendar

Web-Based tools

Manage and create customer Microsites
Manage Marlin’s Online web based quoting tool

Skills/Requirements

Undergraduate Degree in Digital Design or related discipline
2-4 years of experience, preferably in corporate or agency design role
Strong knowledge of HTML & CSS (Code in tables a plus)
Knowledge of WordPress a plus
Proficient/good working knowledge of Adobe Creative Suite
Must be comfortable with Mac OS X
Write content to update on line Sales & Marketing materials. Such as landing pages
Aptitude to learn Marlin company internal software/ systems
Ability to pull data and track program results off internal Marlin systems
Must have experience with managing direct marketing vendors (online/ web development firms
Knowledge of usability, cross-browser and email client issues
Experience working in the financial services industry a plus

Other Requirements

Results-oriented strategic thinker, with proven systems, process and analytical skills
High degree of creativity and strong business acumen
Detail-oriented with strong organizational and project management skills, able to work well under deadlines in a changing environment and perform multiple tasks effectively and concurrently
Demonstrated ability to work with creative agencies
Able to work both independently and with a team
Time management skills
Accuracy and detailed oriented

Apply by Email
marketing@marlinfinance.com

Apply by Address
300 Fellowship Road, Mt. Laurel, NJ 08054