This position is a critical one in the University’s marketing and communications efforts, responsible for creative strategy related to the University’s marketing and communications needs, and development and design of the University’s marketing and communications materials, both print and digital.
Principal Duties and Responsibilities:
- The Design Director will be fully engaged, doing creative, engaging design work and managing a small creative team
- A unique design approach to communicating and problem-solving, expertise in communication-focused design, and the ability to create visual design and messaging continuity across platforms and vehicles (print and digital).
- The ability to lead the development and implementation of a cohesive visual aesthetic that communicates UArts’ unique points of differentiation from its competitors.
- Serves as the brand manager for all university activities, working with internal resources throughout the university and with all external agencies to guarantee the integrity of the UArts visual identity.
- Anticipate needs and launch projects proactively with pace-setting creativity and almost compulsive attention to detail.
- Works closely with Admissions to develop engaging print and digital materials that communicate the University’s unique brand message engagingly to help increase enrollment
- Works with Development and Alumni & Parent Relations, among other areas, in support of donor- and alumni & parent-related engagement strategies
The above statements are intended to describe the general nature and level of work performed by the incumbent; they do not purport to describe all functions. Incumbent may be assigned other duties, and the essential functions may change from time to time as necessary.
- The Design Director will report to the Associate Vice President for University Communications, who reports to the Vice President for Advancement.
- The Design Director works closely with the Office of Admissions in support of enrollment marketing efforts, and the other areas of Advancement—Development, and Alumni & Parent Relations.
Education and Experience
- An experienced, resourceful, forward-thinking, innovative designer is required Marketing and communications expertise: Strong knowledge of marketing and communications across media, and the ability to lead discussions in in both arenas.
- Experience in providing art direction, design direction and oversight on multiple projects while managing external vendors, internal resources, production schedules, budgets and deadlines.
- Skilled visual storyteller who can provide design direction, creative development and implementation; who can; and the ability to parse complex information down to its essentials to make it clear and engaging for key audiences—most importantly prospective students and related audiences.
- The successful candidate will be an idea generator who can handle every aspect of a project from concept through completion
- The ideal candidate will have extensive agency or corporate graphics experience and is very comfortable developing creative design solutions to promote the University’s innovative curriculum and brand identity/aesthetic.
- Mastery of Adobe Creative Suite and occasionally Microsoft Office.
- Ability to manage departmental budget, negotiate contracts for printing, advertising and other services and direct both staff and vendor resources.
- Ability to work well with and collaborate with an open, energetic and professional creative team as both a leader and a partner.
- Experience in agency, corporate graphic design experience and web design a plus.
ABOUT THE UNIVERSITY:
- Bachelors or master’s degree in graphic design or related field.
- At least 8 to 10 years’ experience in a creative design environment with an extensive portfolio of work in graphic design, advertising, marketing communication and publication design and production.
The University of the Arts—a leader in developing visual and performing artists and writers since 1876—is the only university in the United States that offers all the arts and only the arts, expanding lives by connecting the performing, visual and communication arts, in both the classroom and the community. UArts is made up of unconventional thinkers and doers from around the world who want to impact society in an era of unprecedented change. The University has developed an innovative, flexible approach to developing artists, designers and writers—a curriculum that champions both exploration and collaboration. Our nearly 1,900 students are enrolled in 26 undergraduate and 23 graduate programs on our campus in the heart of Philadelphia’s Avenue of the Arts.
Interested qualified applicants should submit a letter of application/cover letter and a resume via email to email@example.com. Please ensure job title is in the Subject line.
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THE UNIVERSITY OF THE ARTS IS AN EQUAL OPPORTUNITY EMPLOYER