Personal Branding Series: Lisa Smith

AIGA Philadelphia Professional Development Presents

Lisa Smith: The power of knowing yourself and being yourself - and bringing it to everything you do.

Join the Philadelphia design community for an evening to step back and look at your design career's big picture. We'll be gathering to listen to Executive Creative Director Lisa Smith talk about how exploring and discovering your unique values as a designer and your authentic self can provide guidance to and empower your design career journey.

Lisa is the Global Executive Creative Director at JKR (jones knowles ritchie), with over 20 years of experience from small boutiques to larger creative agencies. She's most recently responsible for the celebrated re-branding for Burger King, Fanta, Magnolia Bakery, and many others.

She's also had experience working in-house at one of London’s largest museums of art and design, the V&A, and most recently building and leading the creative team to re-imagine the Chobani brand across all things design, packaging, digital, advertising, experiential, partnerships and innovation. The accomplishment was recently recognized as one of Fast Companies “Most Innovative Branding” of 2019, Fortune cited it as a “Brand that Matters” and selected it for its “Brands Changing the World” list. Ad Age awarded Lisa and her team “In-house Agency of the Year”.

Prior to Chobani Lisa led the design team at Wolff Olins NY, focused on creating striking, groundbreaking and commercially successful work that challenged expectations and broke boundaries.

There will be snacks and non-alcoholic beverages from our delicious local sponsors Haus of Biscotti (@eat.biscotti) Solsbury Hill Bakery (@solsburyhillscoopshoppe) and more!

When & Where
Wed, Feb 28, 2024 6:00 PM - 8:00 PM EST
Health Union
1218 Chestnut Street
3rd Floor
Philadelphia, PA 19107