AIGA Philadelphia Events Archive

Quick Links:

2007 Creative Mega Social  |  December 6
2007 Open Studio Tour for Students  |  November 8
Zagweek - Philadelphia  |  September 18
The Breakfast Club  |  The Dewey Color System  |  September 20
Creative Suite 3 Design Premium Workshop  |  July 10
Pulp Ink & Hops '07  |  June 7
the BUZZ  |  2007 AIGA Happy Hour Series
New to You  |  MEGAWORDS  |  May 30
Spring Lecture Series  |  Jake Barton  |  May 23
Feedback 9  |  Portfolio Review  |  May 10
Helvetica, the movie.  |  May 15
New to You  |  MATT & GINA  |  April 25
Spring Lecture Series  |  Graphic Havoc  |  April 18
The Breakfast Club  |  Ink & It's Use as a Tool on Uncoated Paper  |  April 19
Spring Lecture Series  |  Paul Sahre  |  March 20
Spring Lecture Series  |  OPEN  |  Scott Stowell  |  Feb 28
New to You  |  MIKE PERRY  |  February 21
THE HURRICANE POSTER PROJECT  |  January 16
Alina Wheeler  |  February 7
Gourmet Typography Workshop  |  February 2
The Breakfast Club  |  The Response Project  |  January 25

Creative Mega Social

Join your compatriots in the Philly creative industry for the 2nd Annual Creative Mega Social. Enjoy an evening of socializing, networking and fun at the hip new NorthBowl Lounge'n Lanes. Presented by the Philly Creative Guide. Over 500 respondents last year made this event spectacular. You won't want to miss out this year.

WHEN: Thursday, December 6, 2007
TIME: 6:00pm to 9:00pm
WHERE: North Bowl Lounge n Lanes   |   www.NorthBowlPhilly.com
909 N 2nd St   |   Philadelphia, PA 19123   |   Map
COST: Absolutely nothing. There is no admission charge. This is a completely free event.

2007 Open Studio Tour for Students

Thursday, November 8th, 2007  |  6-8 p.m.

UNLOCK THE MYSTERIES OF A DESIGN STUDIO! 8 graphic design studios in the Philadelphia area are unlocking their doors and welcoming you to tour their facilities!

Come join the fun and have some free pizza!
Please arrive at your assigned studio at 5:45 pm so that studios may begin tours on time.

Host: AIGA Philadelphia

STUDIO TOURS PROFILES

160OVER90  |  Philadelphia, PA

THE BAILEY GROUP  |  Plymouth Meeting, PA

DESIGN FOR SOCIAL IMPACT  |  Philadelphia, PA

RED TETTEMER  |  Philadelphia, PA

HEADCASE DESIGN  |  Philadelphia, PA

QUIRK BOOKS  |  Philadelphia, PA

SK DESIGNWORKS  |  Philadelphia, PA

20nine Design Studios  |  Conshohocken, PA

REGISTER TODAY!

• This event is free for AIGA student members.
• This event is for student members only.
• To become a member of AIGA, please go HERE.

Wednesday, October 31 is the last day to sign up.

Zagweek - Philadelphia

When Everybody Zigs, Zag.

In an age of me-too products and instant communications, keeping up with the competition is no longer a winning strategy. Today you have to out-position, out-maneuver, and out-design the competition. The new rule? When everybody zigs, zag.

At Zagweek you¹ll get the latest thinking on brand, business, innovation, and design, delivered in a concise, entertaining format that gets you going fast, and lets you unpack valuable content for years to come. Here¹s your chance to bridge the brand gap, learn to zag, and get a jumpstart on your own brand messaging in three one-day workshops led by Marty Neumeier and his associates from Neutron.

For more information, download the ZAG Week PDF or visit www.zagweek.com

WHEN: Tues. September 18th  |  Wed. September 19th  |  Thurs. September 20th, 2007
TIME: 8:30am - 4:30pm daily
WHERE: RAE Restaurant at the Cira Centre
2929 Arch Street  |  Philadelphia, PA 19104  |  215.922.3839

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The Breakfast Club

A bi-monthly mill educational series for AIGA members

September Meeting

TOPIC: The Dewey Color System
SPEAKER: Joe Terry, Neenah Paper

Forget everything you know about color. Color has a mind of it's own, and it's not always what you think.

At this month's meeting, the presentation will be based upon the world's first statistically valid color test, The Dewey Color System. Color serves as a short-hand for interpreting personality. You will learn what your personal color choices reveal about yourself. You will also come to understand which colors to use in order to communicate specific brand attributes.

WHEN: Thursday, September 20th, 2007.
TIME: 8:30am
WHERE: ForkRestaurant.com   |   Map
308 Market Street   |   Philadelphia, PA 19106   |   215-625-9425
COST: Admission is FREE! (Thanks to our event sponsor, Neenah Paper!)

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Creative Suite 3 Design Premium Workshop

Experience the new Creative Suite® 3 Design Premium!

Let your ideas take flight in your choice of media, from print to web to mobile, using the tightly integrated tools in Creative Suite 3 Design Premium. From exploring design concepts to finessing production details, you can leverage the tightly integrated tools in Creative Suite 3 Design Premium to make even your most visionary ideas real.

Attendees will learn:

• The top new features and improved integration with Adobe's professional design tools—Photoshop® CS3, Illustrator® CS3, InDesign® CS3, Flash® CS3 Professional, Dreamweaver® CS3 and Acrobat® 8 Professional.
• How to use intuitive tools to help you stay true to your creative intent—allowing you to express your ideas in virtually any medium.
• New ways to create beautiful, engaging content, collaborate effectively, and equip yourself for new business opportunities.
• The benefits of visual asset management, effective file management, and mobile content previewing.
• The value of services such as Adobe Stock Photos for royalty-free imagery and Acrobat Connect for web conferencing.
• And more...

All AIGA Member attendees will receive a 15% discount coupons good toward Adobe on-line store purchases including CS3 and upgrades. Adobe will also raffle off a Creative Suite 3 Design Premium at the workshop (valued at $1799).

WHEN: Tuesday, July 10, 2007
TIME: 9am–12pm
WHERE: Charter High School for Architecture and Design (CHAD)  |  4th floor  |  Map
675 Samson Street  |  Philadelphia, PA 19106
COST:$35 Non-members  |  $10 AIGA Members
(So remember to bring your AIGA ID for quicker entry!)
REGISTRATION: Registration is now closed for this event.

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Pulp Ink & Hops '07

AIGA Philadelphia's most educational and inspirational paper and printing event!

Don't miss Pulp Ink & Hops '07, AIGA Philadelphia's most educational and inspirational paper and printing event! This year features the latest and greatest from 20 vendors.

WHEN: Thursday, June 7, 2007
TIME: 5:30-8:30pm
WHERE: World Cafe Live  |  Map
3025 Walnut St.  |  Philadelphia, PA 19104
COST: Non-members: $10
AIGA Members: FREE! (So remember to bring your AIGA ID for quicker entry!)

EVENT VENDORS:
Central Lewmar
Crane & Co.
CTI Paper
Domtar
Finch Paper
Gruppo Cordenons
Intelligencer Printing
International Paper
MACtac
Mohawk Papers
Monadnock
Neenah Paper
NewPage
Pomco
Ris the Paper House
w/Burgo North America
Sappi
Scheufelen
Smart Paper
Stora Enso

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the BUZZ

Join us for the AIGA Happy Hour Series!

Join us for the AIGA Happy Hour Series! Mark your calendar and dont miss a single night. AIGA Philadelphia is hosting six happy hours in 2007 for you to connect with old friends and make new ones who share your interests. Did we mention that theres no cover charge and non-members are welcome? (But you must be 21 or older to attend.)

So join us at any or all venues for great food and drink specials. Plus the chance to network and catch up on or maybe even confirm all the latest news. Dont miss it!

Thursday, January 25, 2007 {6-8 pm}
Sassafras Cafe {Old City}
48 South 2nd Street, Philadelphia, Pennsylvania 19106
phone 215.925.2317
Google Map  |  Parking

Thursday, February 22, 2007 {6-8 pm}
Kildares {Manayunk}
4417 Main Street, Philadelphia, Pennsylvania 19127
phone 215.482.7242  |  www.KildaresPub.com
Google Map

Thursday, March 22, 2007 {6-8 pm}
Drinkers Tavern {Old City}
124 Market Street, Philadelphia, Pennsylvania 19106

AIGA Drink specials
• $3 Miller Lite Pitchers
• $3 Any Finlandia drinks
• $1 Miller High Life & High Life Lite Bottles

phone 215.351.0142  |  www.Drinkers215.com
Google Map  |  Parking

Thursday, April 26, 2007 {6-8 pm}
McGillins Olde Ale House {Center City}
1310 Drury Street, Philadelphia, Pennsylvania 19107 (between Chestnut & Sansom)
phone 215.735.5562  |  www.McGillins.com
Google Map  |  Parking

Thursday, May 24, 2007 {6-8 pm}
Fergies Pub {Center City}
1214 Sansom Street, Philadelphia, Pennsylvania 19107
phone 215.928.8118  |  www.Fergies.com
Google Map  |  Parking

Thursday, June 21, 2007 {6-8 pm}
Grape Street Pub {Manayunk}
4100 Main Street, Philadelphia, Pennsylvania 19127
phone 215.483.7084  |  www.GrapeStreet.com
Google Map

Download the Poster
Poster printed on a Digital Color Printer from OKI Printing Solutions.
Poster Design and Happy Hour Organizers:
John Burns (johnburnsgraphicdesign.com) and Gavin Cooper (gavincooper.com)

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New to You | Lecture Series

local/regional professionals who inspire

New To You is a lecture series focusing on local and regional professionals who inspire design and bring a sense of pride to the area design community. The New To You Lecture series is free and open to the public.

All lectures will be held at 7pm, at CHAD (Charter High School for Architecture and Design) at 675 Samson Street, Philadelphia.

May 30  |  MEGAWORDS

Dan Murphy one of the founders of this photo zine/magazine will talk about this Philly-based publishing project.

They will talk about Public Wall Writing in Philadelphia, their new book of the history of graffiti and Philadelphia.

www.MegawordsMagazine.com

WHEN: Wednesday, May 30, 2007
TIME: 7pm
WHERE: Charter High School for Architecture and Design (CHAD)  |  Map
675 Samson Street  |  Philadelphia, PA 19106
COST: Free and open to the public

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Spring Lecture Series

Vol. No. 1

Lecture 4  |  Jake Barton

Jake Barton is principal of Local Projects, LLC, a design firm that creates media installations for museums and public spaces. Local Projects recent work includes Timescapes, the new three-screen introductory theater for the Museum of the City of New York, Interaction Design for StoryCorps at Grand Central Terminal and Ground Zero, and the Chronoscope for the Times Square Alliance. He is a 2006 finalist for the National Design Award for Communications from the Smithsonian Cooper-Hewitt Design Museum. He also has two gold, one silver and one bronze medals from IDSA, as well as best interaction design from ID Magazine for 2005. Before getting his masters in interactive technology from NYU and Local Projects, he worked as an exhibit designer for seven years with Ralph Appelbaum Associates.

www.localprojects.net

WHEN: Wednesday, May 23, 2007
TIME: 6 pm Reception + DJ | 7pm Lecture
WHERE: MBN Studios (Northern Liberties) | Map
725 North 4th Street | Philadelphia, PA
COST:

• $15 for AIGA members
• $30 for non-members
• $5 for AIGA student members
• $10 for student non-members

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Feedback 9

Portfolio Review Event for Graduating Seniors

WHERE: Moore College of Art + Design   |   www.moore.edu   |   20th and the Parkway

WHEN: Thursday, May 10th, 2007

TIME: Individual sessions on the day of the event will be arranged on a first-come, first-serve basis, so please arrive early. The timeline for the event is as follows:
      5:00 pm        |     AIGA student members sign up
      5:30 pm        |     All students may sign up
      6-6:30 pm     |     Food and refreshments
      6:30 pm        |     Interviews begin
      9:00 pm        |     Final interviews conclude

COST: FREE to AIGA student members.
A $5.00 fee will be collected from non-members at the door.

To download a list of the reviewers, Click Here.

Helvetica, the movie.

A documentary by Gary Hustwit

WHEN: Tuesday, May 15, 2007
TIME: 6:30pm (Q&A w/ director after)
WHERE: Bossone Auditorium, Drexel University  |  3150 Market Street Street  |  Philadelphia, PA 19106  |   Map
COST: The Helvetica film is FREE to the public. First come first serve.

FEATURING:
Erik Spiekermann, Matthew Carter, Massimo Vignelli, Wim Crouwel, Hermann Zapf, Neville Brody, Stefan Sagmeister, Michael Bierut, David Carson, Paula Scher, Jonathan Hoefler, Tobias Frere-Jones, Experimental Jetset, Michael C. Place, Norm, Alfred Hoffmann, Mike Parker, Bruno Steinert, Otmar Hoefer, Leslie Savan, Rick Poynor, Lars Mller, and many more.

ABOUT THE FILM:
Helvetica is a feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface (which will celebrate its 50th birthday in 2007) as part of an larger conversation about the way type affects our lives. The film is an exploration of urban spaces in major cities and the type that inhabits them, and a fluid discussion with renowned designers about their work, the creative process, and the choices and aesthetics behind their use of type.

Helvetica encompasses the worlds of design, advertising, psychology, and communication, and invites us to take a second look at the thousands of words we see every day.

The film was shot in high-definition on location in the United States, England, the Netherlands, Germany, Switzerland, France and Belgium. It is currently in post-production and is slated to begin screening at film festivals worldwide starting in early 2007.

ABOUT THE TYPEFACE:
Helvetica was developed by Max Miedinger with Eduard Hoffmann in 1957 for the Haas Type Foundry in Mnchenstein, Switzerland. Haas' director Hoffmann commissioned Miedinger, a former employee and freelance designer, to draw an updated sans-serif typeface to add to their line. The result was called Neue Haas Grotesk, but its name was later changed to Helvetica, derived from Helvetia, the Latin name for Switzerland, when Haas' German parent companies Stempel and Linotype began marketing the font internationally in 1961.

Introduced amidst a wave of popularity of Swiss design, and fueled by advertising agencies selling this new design style to their clients Helvetica quickly appeared in corporate logos, signage for transportation systems, fine art prints, and myriad other uses worldwide. Inclusion of the font in home computer systems such as the Apple Macintosh in 1984 only further cemented its ubiquity.

PRODUCTION CREDITS:
Produced and Directed by: Gary Hustwit
Edited by: Shelby Siegel
Director of Photography: Luke Geissbuhler
Titles: Trollbck & Co.
Additional Photography: Colin Brown, Gary Hustwit, Pete Sillen, Chris Wetton, Ben Wolf
Additional Editing: Laura Weinberg
Sound Recordists: Nara Garber, Dan Johnson, Sam Pullen, Jorg Kidowski, Victor Horstink, Reto Stamm
Production Assistance: Tyrone Braithwaite, Amy Harrington, Christina Ross
Poster Design by: Sandy Stewart and Jody Graff

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New to You | Lecture Series

local/regional professionals who inspire

New To You is a lecture series focusing on local and regional professionals who inspire design and bring a sense of pride to the area design community. The New To You Lecture series is free and open to the public.

All lectures will be held at 7pm, at CHAD (Charter High School for Architecture and Design) at 675 Samson Street, Philadelphia.

April 25  |  MATT & GINA

Gina Triplett and Matt Curtius have shared a studio for over 10 years. At some point, talking paintings while sharing coffee led to talking marriage while sharing paintings. Now they make art, sometimes together, sometimes singularly, in a studio that Matt converted from a shell in Philadelphia, PA. They have shown in galleries across the country and been commissioned by clients that have included: RCA Records, Lamar Snowboards, and Rheingold Beer.

Other Clients Include: The New York Times, Rolling Stone, Entertainment Weekly, Outside, IBM, Converse, Little, Brown & Co., Random House, Domtar Paper

Recognitions: American Illustration, Print Magazine, Society of Illustrators, Communication Arts, Geraldine R. Dodge Scholarship/ Fine Art Work Center at Provincetown

www.ginaandmatt.com

WHEN: Wednesday, April 25, 2007
TIME: 7pm
WHERE: Charter High School for Architecture and Design (CHAD)  |  Map
675 Samson Street  |  Philadelphia, PA 19106
COST: Free and open to the public

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Spring Lecture Series

Vol. No. 1

Lecture 3  |  Graphic Havoc

GH a visual agency (also known as Graphic Havoc and GHava) is an artist collective and creative services firm based in Brooklyn, NY. Founded in Atlanta, GA in 1994, the group of five artists work within the overlap of art and commerce to explore the collaborative process and its effects on both fine art and commercial projects. Each member pursues his own individual artistic goals then brings that experience to bear on the collaborative projects within the framework of the group.

Clients include: Adidas international, Apple Computers, Boxfresh, Capitol Records, Cartoon Network, Coca Cola, Complex Magazine, Crispin, Porter and Bogusky, Curious Pictures, DC Shoe Co., Dieste Harmel & Partners, EastDev Music, ECKO Unlimited, Elemental Magazine, ESPN, Grey Worldwide, Hughes Entertainment, Hefty Records, Island Def Jam, KAWS Inc., L.A.M.B/Gwen Stefani, MCI, Mass Appeal magazine, MTV, Nike, Ogilvy & Mather, Psyop, RCA, Sprite, Tokion magazine, Triple Five Soul, TBWA Chiat Day, Tylenol, Universal Records, USA networks, Warner Brothers Records, Warp Records, Wieden + Kennedy

GH will also talk about their new book GH avisualagency from Blooth-Clibborn Editions.

www.ghava.com

WHEN: Wednesday, April 18, 2007
TIME: 6 pm Reception + DJ | 7pm Lecture
WHERE: MBN Studios (Northern Liberties) | Map
725 North 4th Street | Philadelphia, PA
(Part of Design Philadelphia Week)
COST:

• $15 for AIGA members
• $30 for non-members
• $5 for AIGA student members
• $10 for student non-members

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The Breakfast Club

A bi-monthly mill educational series for AIGA members

March Meeting

TOPIC: Ink & It's Use as a Tool on Uncoated Paper
SPEAKER: Rob DeLuke, Creative Director & Graphic Resources Manager, Finch Paper

Come explore all the different ways ink can affect uncoated paper, and how you can use it as a tool versus just using it as the necessary vehicle to produce your collateral. We will take a look at the colorful phenomenon of Tattoo's and how many people express themselves or pay tribute to someone or something through their personal ink.

As you delve deep into the colorful pictorials, you will experience the art & beauty of tattoo's as well as get educated on the multiple uses and techniques of using ink as a design tool. During this cultural experience you will be exposed to U.V. versus conventional inks, the many forms of achieving a black & white reproductions, color replacement and color enhancement, super-pigmented inks and special manufactured blacks, coatings and varnishes and how they react on uncoated papers, thermochromic inks, a new breed of rub and smell (better than scratch-n-sniff), transparent and opaque white techniques and many more.

WHEN: Rescheduled Date - Thursday, April 19th.
TIME: 8:30am
WHERE: ForkRestaurant.com   |   Map
308 Market Street   |   Philadelphia, PA 19106   |   215-625-9425
COST: Admission is FREE! (Thanks to our event sponsor, Finch Paper!)

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Spring Lecture Series

Vol. No. 1

Lecture 2  |  Paul Sahre

Paul Sahre is an independent graphic designer whose studio, Office of Paul Sahre, is located above a Dunkin Donuts at 14th Street and 6th Avenue in New York City. After a few unsatisfying stints designing for others, Paul Sahre established his own design studio, first in Baltimore and then in New York, where he has been since 1995. Consciously maintaining a small office, he has nevertheless established a large presence in American graphic design.

The balance he strikes, whether between commercial and personal projects or in his own design process, is evident in such things as the physical layout of his officepart design studio, part silkscreen lab where he prints projects for himselfor in his desire for equal parts logic and intuition in the work. His more recent work, such as book covers for author Rick Moodys novels Demonology and The Ice Storm or his design of the book American Photography 19, exhibit a crisper, more refined typographic and photographic approach, and point to a more editorial or authorial direction. In fact, in 2003, he co-authored with Danny Gregory Hello World: A Life in Ham Radio, a book based on a collection of QSL cards, which amateur radio enthusiasts exchange after communication with other operators around the world.

www.paulsahre.com

WHEN: Tuesday, March 20, 2007
TIME: 6 pm Reception | 7pm Lecture
WHERE: Tuttleman Auditorium (Philadelphia University) | Map
School House Lane & Henry Avenue | Philadelphia, PA 19144
COST:

• $15 for AIGA members
• $30 for non-members
• $5 for AIGA student members
• $10 for student non-members

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Spring Lecture Series

Vol. No. 1

Lecture 1  |  OPEN  |  Scott Stowell

Scott Stowell is the proprietor of Open, a New York studio which produces print, packaging, broadcast and web projects for clients including the American Museum of Moving Image, Falalon McElligot, MTV, The Nation, Nickelodeon and Nick at Nite, Smithsonian Folkways Recordings and Wieden + Kennedy.

Before founding Open in 1998 Scott was the art director of Colors, Benettons international youth magazine headquartered in Rome, Italy. Before that, he was senior designer at Tibor Kalmans design studio M&Co in NY after he received a BFA in graphic design from Rhode Island School of Design. Scott also teaches design at Yale University.

This lecture is made possible through the joint efforts of the AIGA and Art Directors Club of Philadelphia.

www.notclosed.com

WHEN: Wednesday, Feb 28, 2007
TIME: 6 pm Reception + DJ  |  7pm Lecture
WHERE: MBN Studios (Northern Liberties) | Map
725 North 4th Street | Philadelphia, PA
COST:

• $15 for AIGA and ADC members
• $30 for non-members
•   $5 for AIGA and ADC student members
• $10 for student non-members

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New to You | Lecture Series

local/regional professionals who inspire

New To You is a lecture series focusing on local and regional professionals who inspire design and bring a sense of pride to the area design community. The New To You Lecture series is free and open to the public.

All lectures will be held at 7pm, at CHAD (Charter High School for Architecture and Design) at 675 Samson Street, Philadelphia.

February 21  |  MIKE PERRY

Originally from Philadelphia, Mike Perry currently resides in NYC. In the past, he worked as part of Urban Outfitters creative department. Now out on his own, he is currently working on a number of projects for a variety of top culturally influencial people and organizations. In addition, he is currently working on a book, tentatively called "Handjob" focusing on hand drawn type, for Princeton Architectural Press which should be on the shelves of bookstores sometime this year.

Mike's clients have included:
Flavorpill, Mtv and Mtv2, Nickelodeon, Pepsi, Big Dada Records, Bubble Core Records, Dog House Records, Polyvinyl Records, Vagrant Records, Arkitip Magazine, Culture and Travel Magazine, Complex Magazine, Co-Op Magazine, Crafty Magazine, Dwell Magazine, New York Times Magazine, Nylon Magazine, Rockpile Magazine, Step Magazine, Territory Magazine, View 2 Magazine, Teen People, American Eagle Outfitters, Brooklyn Industries, Free People, Rome Snow Boards, Threadless Select, Urban Outfitters, Design is Kinky, Big Brothers Workshop, Princeton Architectural Press, Viction:ary, Bard College, Minneapolis College of Art and Design, University Of Brighton, Anna Wolf Photography, Jaime Demarco Photography, Faile.

www.MidWestIsBest.com

WHEN: Wednesday, February 21, 2007
TIME: 7pm
WHERE: Charter High School for Architecture and Design (CHAD)  |  Map
675 Samson Street  |  Philadelphia, PA 19106
COST: Free and open to the public

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THE HURRICANE POSTER PROJECT

An Exhibition

THE HURRICANE POSTER PROJECT (THPP) was conceived as a collective effort by the design community to unite and affect change through our work. The exhibition features a selection of work from high-profile and up-and-coming artists, designers, and firms from the United States and abroad. Over 160 people from around the world designed and donated limited edition sets of posters to raise money for victims of Hurricane Katrina. The signed/numbered poster are sold online, and all profits go directly to The American Red Cross. Please support us in this endeavor by purchasing a poster. To see the results, visit the Hurricane Poster Project website. Orders will be taken at the exhibit or may be placed online. Also showing, Alina Wheeler's Designing Brand Identity in the Graham Gallery. (Book signing, Wednesday, February 7th, 2007.)

WHEN: Tuesday, January 16th - Wednesday, February 21st, 2007
WHEN: Reception for both exhibits, Wednesday, February 7th, 2007
TIME: 6-8 pm
WHERE: Moore College of Art + Design   |   Map
2000 Race Street   |   Philadelphia, PA 19103

Download Event Poster
www.TheHurricanePosterProject.com

Alina Wheeler

Designing Brand Identity Book Signing

Alina Wheeler is an internationally recognized authority on brand identity. She is also an author, designer, consultant, advisor, speaker, wife, mother and grandmother.

While there are hundreds of important books on brand strategy, design and marketing, Designing Brand Identity is the first book intended to be a trusted resource for all members of the branding team. Illuminating a universal, proven, disciplined process for success, this book is used by teams the world over to create differentiated brands and compelling customer experiences.

Published in English, Chinese, Korean and Vietnamese, this essential reference is used as a textbook in business and design programs in the US, Europe and Asia.

WHEN: Wednesday, February 7th, 2007
TIME: 6-8 pm
WHERE: Moore College of Art + Design   |   Graham Gallery   |   Map
2000 Race Street   |   Philadelphia, PA 19103

www.alinawheeler.com

Gourmet Typography Workshop

Take control of your type instead of letting it control you!
Gourmet Typography Training teaches the typographic skills and aesthetics rarely taught or fully understood by professionals. Learn how to “see” like you’ve never seen before. Whether you are a beginner or seasoned pro, Gourmet Typography Training will sharpen your eye and give you the practical skills that will visibly improve your type.

Subjects covered include:

• What makes a good typeface
• Tracking, kerning, and word spacing
• Typographic do’s and don’ts
• Tips for more professional typography
• Keyboard shortcuts and time-saving tips

Every creative professional regardless of specialty can learn to communicate more effectively with type!

Ilene Strizver, founder of The Type Studio, is a typographic consultant, designer, writer and educator specializing in all aspect of visual communication, from the aesthetic to the technical. Her in-depth knowledge of typography have earned her the respect of the top designers in the industry. Ilene formerly was the director of typeface development for International Typeface Corporation where she developed more than 300 text and display typefaces with such respected and world-renowned type designers as Sumner Stone, Erik Spiekermann, Jill Bell, Jim Parkinson, Tim Donaldson, and the late Phill Grimshaw. She “cut her typographic teeth” by working on Upper and Lowercase (U&lc) and other type projects with such legends as Ed Benguiat, Aaron Burns and Herb Lubalin.

Her clients include International Typeface Corporation (ITC), Adobe, Monotype Imaging Corporation, Linotype, Galápagos Design Group, and BJs. She has written for HOW Magazine, STEP Inside and Dynamic Graphics Magazine in addition to her monthly column for the www.fonts.com web site entitled fy(t)i – for your typographic information. Her recent book, Type Rules! The designer’s guide to professional typography, 2nd edition, has received numerous accolades from the type and graphic design community. Ilene lectures extensively on typography to both students and professionals.

WHEN: Friday, February 2, 2007
TIME: 9am to 4pm
WHERE: Moore College of Art + Design   |   www.moore.edu   |   20th and the Parkway
COST: AIGA Members - $250   |   Non-members - $350
REGISTRATION: Sorry this event is FULL.
(After successfully registering, an AIGA representative will contact you about payment.)

The Breakfast Club

A monthly mill educational series for AIGA members

November Meeting

TOPIC: The Response Project
(Response Factors & Direct Mail)

The Response Project looks at the intuitive, instinctive responses that lead people to notice certain kinds of direct mail and overlook others. The Response Project examines how variables like photos, words, graphics, colors, and especially paper affect this response. The results of the project are designed to help creatives, print production managers, and printers concept, sell, and produce more innovative direct mail that gets better results while highlighting the pivotal role that paper plays in achieving those results. In this presentation, we will explore these results and learnings.

WHEN: Thursday, January 25th, 2007
TIME: 8:30am
WHERE: ForkRestaurant.com   |   Map
308 Market Street   |   Philadelphia, PA 19106   |   215-625-9425
COST: Admission is FREE! (Thanks to our event sponsor, NewPage!)
REGISTRATION: Sorry Event is FULL  (It's free and easy!)